In the past, businesses primarily focused on protecting their trademarks within their countries. With the world becoming increasingly globalised, it's essential to think beyond borders. Every year, many trademarks are registered, but there are only so many images and words available to represent various products. It creates a very competitive environment, making it crucial for you to safeguard your unique identity.
As a result, more and more businesses are moving away from using traditional brand names and logos. They're exploring creative and unique trademarks to set themselves apart from the rest. At the same time, ideas and products can be easily copied, making it even more expedient for you to take action to secure, protect, and defend your brands through trademarks.
How NECS Legal can help you
Our lawyers have extensive experience helping clients understand and improve the main value of their businesses. Every team member knows our clients' businesses well and gives straightforward, practical advice to help them get the most out of their assets.
Our expertise and services:
Trade mark selection and development
Trade mark portfolio management
Trade mark due diligence and audit
Use and registrability searches
Trade mark use investigations
Trade mark watching and monitoring
Filing and prosecution of trade marks
Opposition proceedings against accepted trade marks
